I'm Ariel Cerda, digital designer born in Viña del Mar, Chile.
I have experience in web design and development. Throughout my professional career I've had to develop a wide variety of projects focused on technology, always generating excellent relationships with all kinds of people and members of different teams.
I am co-founder of 360photocl and a small community of Sketch App where we share knowledge and teach how to use the tool.
Estadio CDF, is a webOS application that allows you to enjoy the contents of CDF Live and On Demand (VOD) through streaming.
At the beginning of the project the streaming service had limited functionality, an old branding and it was only created to work on computer screens.
The goal of the redesign was to create an attractive and functional interface for tv, adapting the controls to the limitations of the device and showing the new identity of the sports pay TV channel.
Client / Canal del Fútbol
Platform / TV
Agency / NED
Role / UI Designer
FireClip is a web application that allows you to create and edit highlights videos from live or recent programming, allowing Tv networ or content creators to publish and distribute content either on social media or their own video platforms.
The tool had an inefficient interface and was limited to only basic editing functions
Create different stages of product development by gradually adding new features. The design was created to be used as a basis for the development of the next 3 years of the software.
Client / Convergente SPA
Platform / Wev
Agency / NED
Role / UI/ UX Designer
Moviedates is a tool that allows you to create a reminder of how much time is left until the premiere of your next favorite movie. Demo
There wasn't any app that would create reminders of upcoming movie premieres so I decided to make one by myself.
Create a tool to satisfy my needs and those of other potential users, practice interface design skills, user experience and web development.
Client / Personal project
Platform / Web
Agency / --
Role / UI / DEV